Case study · Food

Respeitável Feijuca

A landing page for Saturday feijoada in Guará, Brasília: feijoada on video at the top, combos and a buffet, all ordered through WhatsApp.

Respeitável Feijuca home page on a desktop, in Portuguese
Respeitável Feijuca website on a phone, in Portuguese
Client
Respeitável Feijuca
Industry
Food: feijoada
Location
Guará, Brasília, Brazil
Project type
Landing page with videos
Client services
Delivery, pickup and event buffet
Contact
WhatsApp, phone and Instagram

The project

The decisions behind the page

Goal

Saturday's order in a few taps

The feijoada is made only on Saturdays, in limited batches. The page shows what comes in the combo and goes straight to ordering through WhatsApp.

Video

Feijoada in motion

The headline "Sábado tem feijoada" (Saturday is feijoada day) carries a video of the feijoada being served, and each combo item, from the feijoada to the collard greens, plays a short video on hover.

Ordering

A ready message for each order

The combo, single-portion and buffet buttons open WhatsApp with the order text. The buffet one already asks for the date, number of guests and venue.

Where and when

Pickup on the map and Saturday updates

Pickup address with Google Maps directions, Saturday hours and a WhatsApp announcement group to know when orders open.

Respeitável Feijuca

What was delivered

  • Responsive landing page
  • Feijoada video at the top
  • A video for each combo item
  • Orders and buffet quotes through WhatsApp
  • Map, directions and announcement group
  • Photo gallery from Instagram
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